About

Your Style is More Than What You Wear—It’s How You Show Up in the World.

Let’s make sure you’re showing up as the most confident, aligned version of yourself.

Hi, I’m Jaime Diehl—personal stylist, transformation coach, and your partner in creating a wardrobe that feels as good as it looks. Based in Tampa Bay, I work with incredible women locally and around the globe to help them elevate their style and step into their next chapter with confidence.

With nearly a decade of experience as a personal stylist—and a background in psychology and community mental health—I’ve helped hundreds of women go from feeling stuck and uninspired to completely aligned and excited to get dressed every day.

Here’s the truth: true style isn’t about trends or labels. It’s about creating a wardrobe that reflects who you are and where you’re going. It’s about showing up for yourself in a way that feels intentional, effortless, and fun.

Who I Work With

I specialize in working with ambitious, high-achieving women who are ready to:

  • Stop staring at a closet full of clothes and feeling like they have nothing to wear.

  • Build a wardrobe that fits their body, their lifestyle, and their goals.

  • Show up with confidence—whether it’s at work, on stage, or at brunch with friends.

Whether you’re a business owner, executive, stay-at-home mom, or navigating a major life transition, I’m here to help you create a style that feels completely YOU.

Why Work With Me?

Before stepping into the world of fashion, I spent 10 years as a community mental health professional and in-home family therapist. Helping women navigate life’s challenges has always been my passion—whether it’s through coaching, counseling, or curating the perfect outfit for a big moment.

After styling over 15,000 boxes for the world’s largest online styling company, I discovered that style is so much more than clothes. It’s about how you see yourself. It’s about stepping into your power and showing up as the woman you’re meant to be.

Ready to Transform Your Style?

If you’re ready to open your closet and feel excited to get dressed every single day, my signature service is the perfect place to start.

Let’s create a wardrobe that works as hard as you do—and makes you feel amazing every step of the way.

Many of my clients work with me season after season because they love the ease, confidence, and alignment we create together. I’m proud to have built long-term relationships with clients who trust me to evolve their style as their lives and goals change.